Nat Torkington

imeem Social Networking With Things

by @gnat  | Comments: 3 2 April 2006

One of my first Radar posts was on how social networking ought to be: people connected to people via things. I know Larry through Perl, I know Tim through work, I know Robin through a really great party, etc. Build those connecting things into the fabric of the social networking system, and it'll start to represent reality more than the state of the art "friend or foe?" classification.

Social networking startup (remember when those words were the kiss of death?) imeem appears to have taken this on board. As a Wired News piece reports, they've created meems for sports, TV show, etc. I get the sense they're currently thinking of these things that connect people as little more than the blog/Flickr version of a chat room, but it's good to see social networking moving.

Comments: 3

George LeBrun [ 2 April 2006 09:13 AM]

I agree that without more utility, social networking will not live up to its full potential and remain nothing more than a place for the kids to "hook up."

I'm an executive in the media & entertainment industry and "Hollywood" as well as the MSOs and Telcos see social networking as a way to get their hooks into the elusive 18-26 demographic for advertising purposes. This is illustrated by Fox Interactive Media's recent acquisition of MySpace.

I believe that Generation "C" should be the focus of social networking companies. This 13-18 demographic seems to be much more interested in learning, creating, and being productive then Gen X or Y. If this highly creative generation of kids were able to use social networking on & offline as as way of collaborating on projects, especially of a creative nature - it would create the "connector" you find missing.

Although Jeanette Symons new social networking site, Imbee, is focused on 8-13 year olds, it will be interesting to see what new tools, if any, that it provides for the kids.

Dan [ 2 April 2006 11:53 PM]

Hey - separating friends from foes would be an advance on most social networking systems. My enemy is pretty likely to be my friend's friend, so your average social network site will decide I should trust him. Bleh!

M [ 4 April 2006 10:37 AM]

That's exactly why I think www.douban.net is great. People connected with each other by what they read, they see or they listen.