Web2Summit: Booking Charter Flights from Your Browser

Just when you thought you’d seen every last marketplace people could cook up to exploit the Web, along comes Virgin Charter. It doesn’t launch until February, but CEO Scott Duffy gave a brief, intriguing presentation this morning.

Here’s the bullet point that made me take notice: while commercial aviation involves easy booking and lousy flight experiences, private aviation is just the opposite—booking is a big hassle, but people love the flights. Add to that the very long tail of small charter companies–not to mention the high net-worth individuals who’d use the service–and you start to smell good old-fashioned Web opportunity.

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