Ebook to iPod to Hard Copy Purchase

Hugh McGuire is loving Stanza, the free ereader app for the iPhone/iPod Touch. From the Book Oven Blog:

40,000 ebook dowloads-a-day. I’ve got 35 of them sitting on my iPod. If you are a publisher, think long and hard about that number.

The reason I have 35 books downloaded onto my Stanza is: a) it is easy, b) it is free.

What does this mean for your business model? I don’t know, but I assure you that when I finish War & Peace, I’ll be buying a hard copy. And I also assure you: I love reading on that little thing.

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