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Ereading Update: More tablets and Google's ebook acquisitionInfibeam Pi2, Notion Ink Adam, and a brief look at Google's acquisition of eBook TechnologiesWhat's clear in the aftermath of CES and with the final numbers from the holiday shopping season, is that the Apple iPad has established a commanding lead in the exploding tablet market. With 7.3 million iPads sold in Q4 2010, the device actually produced more gross revenue for Apple than the Macintosh. So while there are plenty of Android tablets reaching the market, few have been able to gain any traction. IDC recently predicted a tripling in demand for tablets and expects 44.6 million tablets to be sold in 2011. Since all of the Android tablets we've seen thus far are so similar in appearance, the sleek design and effective marketing of Apple — and the rumored iPad 2 — may win out with confused tablets shoppers. However, I still believe hardware is not the end game here: software will ultimately motivate future tablet buyers, and that represents a weakness in an iPad total domination strategy. Switching gears, in this edition of Ereading Update I take a brief look at two new tablets and look at Google's new ebook acquisition. Infibeam Pi2
Aimed at the Indian market, the Pi2 supports 15 Indian languages, including Sanskrit and Hindi. The device is already available for pre-order for approximately $264. Notion Ink Adam
Google kicks off 2011 with eBook Technologies buyLate last year, Google announced the availability of the eBookStore and I think, like me, most people thought Google was finished with their ebook strategy. Turns out, we were premature in our conclusion. Google recently announced their purchase of eBook Technologies. While much of terms of the deal were not disclosed, a Google spokeswoman said, "Together, we hope to deliver richer reading experiences on tablets, electronic readers and other portable devices." eBook Technologies, which offers ebook readers and an ereading platform, added, "Working together with Google will further our commitment to providing a first-class reading experience." Speculation from Mashable suggested that the acquisition is most likely about patents, personnel and technology, rather than hardware or software. Other news
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