Copyright Hardliners Adopt the Language of Reform — Sadly, in the end, Barnier’s “copyright fit for the Internet age” looks depressingly like the current, dysfunctional version: one based on a non-existent scarcity, on treating the public as passive consumers, and on pursuing unachievable enforcement goals with ever-harsher punishments.
Mars and Sleep in Air New Zealand Flights (Idealog) — Air New Zealand in-flight entertainment to include advertisements for Martian timeshares and relaxing music set to a slow continuous shot along a New Zealand country road. Beats the hell out of the Nashville Top 20 channel and that gloaty “still many more hours to go!” map.
Google Drones Target Poachers (World Wildlife Fund) — that’s not the real message of this piece, announcing Google has given a $5M grant to WWF to use technology to protect animals, but that’s the vision I have. I look forward to being able to switch on the reticule on Google Savannah View and smoke a few poachers straight from my phone’s maps app.
The growing role of software architects: “Architecture has become much more interesting now because it’s become more encompassing," says Neal Ford, software architect and meme wrangler at ThoughtWorks.