Thu

Sep 22
2005

Marc Hedlund

Marc Hedlund

JetBlue's DirecTV as Emergency Communications

I happened to be on a JetBlue flight from New York to Oakland last night, just as a different, New York-bound JetBlue flight made a successful emergency landing in Los Angeles. I didn't know about the drama in LA until after we took off, but I soon learned about it by flipping through channels on the DirecTV set JetBlue provides at every seat. MSNBC carried a live feed of the landing, and as the passengers on my flight turned on their TVs and let their seat-mates know what was unfolding, I could soon see the same MSNBC image on many of the screens ahead of me. DirecTV became our Emergency Broadcast Network. By the time the LA plane successfully landed, a good number of people on my flight broke out in applause.

I was disappointed that our flight's crew didn't address the LA flight's issue in some way -- preferably before the plane took off (which they would have had time to do -- we took off about half an hour before the LA plane landed), when we could have changed our own plans had we wanted to be abundantly cautious. Even a brief update in the air, that our landing gear had not been similarly affected on takeoff, would have been reassuring.

The whole situation reminded me of a United flight I took from San Francisco to Chicago in 1996. During that flight, a very muscular and very drunk passenger decided he wanted to get off of the plane in midair, and got into a fight with some flight attendants as he tried to find a way to do so. He later punched the plane captain in the nose, breaking his glasses, right in front of all the passengers. I happened to be sitting next to a beautiful FBI agent who, earlier in the flight, had fallen asleep on my shoulder, and during the brawl leapt up with another agent and helped steer the passenger into a seat where he could be controlled. All of this made for a great dinner party story later on, but at the time, the situation was, of course, completely unnerving. What amazed me most, though, was how the flight crew reacted once the passenger was under control. They abruptly turned off the movie that had been playing, and let static (video and audio) play for the last hour of the flight. They all immediately disappeared, some to watch the drunk passenger, but the rest in the back of the plane. Several passengers pressed attendant call buttons but got no response. They made no announcements of any kind -- not even "put on your seatbelts" -- as the plane eventually landed in Chicago, nor as the plane taxied and pulled up to the gate. Finally, the plane door opened, and the Chicago police swarmed in and removed the drunk passenger. Of course I was very glad that the plane landed safely, and that no more crew members were hurt before the police could arrive, but being completely in an information blackout was probably more frightening than knowing the real story would have been. Movie directors use this technique against you all the time; what's more scary, the monster you can plainly see, or the shark beneath the surface? Had the passengers needed to act in some way, we would have made serious mistakes with a possibly exaggerated threat in mind and no information to guide us.

What wound up happening last night, in contrast, was that any passenger who wanted to learn about the LA flight was able to do so. Anyone who didn't want to know could watch one of the other 36 DirecTV channels and at least take their mind off the situation -- so maybe our flight crew's decision last night, not to mention the emergency, was kind to those who preferred not to dwell on the possibilities it implied. I wanted to know; information is power. (I didn't, though, want to freak out the person in the seat next to me, who was not watching the news, so I listed to the MSNBC audio and turned the screen off until the flight came in to land.) Apparently the LA flight had DirecTV disabled for their landing. (I believe this was an intentional choice on JetBlue's part -- while some commenters have guessed the TVs might have been turned off for landing as part of the regular safety process, they were on throughout the landing of my flight last night.) Different reports have had passengers reacting differently to this -- the AP reports one passenger saying they "would've been so much calmer without [the televisions]," while the Times reports another passenger saying, "We had live coverage up until about 10 minutes before we landed [...] That was the scary part, when they cut it off."

My only regret after the LA landing was that I couldn't call my fiancée and make sure she knew I was on a different flight. With WiFi coming to planes, that's a short-term problem, and my ability to get live information will only improve. Of course, while all of this helps passengers get information and communicate out, it also helps any attackers who could possibily be on the plane. An attacker would be able to use DirecTV to know that other attacks were succeeding, once they hit the news; and would be able to use WiFi to communicate with other planes (which seat-back phones don't easily allow). Given the choice, though, I'd rather be informed and have an open communication channel others might abuse, than have to be in the dark when it mattered.


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Comments: 10

  aram [09.22.05 10:40 AM]

Interestingly how people deal with trouble, the general feeling seems to be the less you know the less worried you'll be. When I was on tour at CNN mainy years ago, the mentioned that they had a new station for airports that broadcast news except for air travel problems.
From the CNN Airport Network press kit (on page 8):

"Further, the network will not air graphic video coverage of air accidents or incidents involving damage or injury to a commercial passenger aircraft or its passengers, unless the incident involves a national emergency or threat to security."

http://www.cnn.com/Airport/mediakit/07/index.html

  Peter Cooper [09.22.05 10:47 AM]

Interesting scenario! I'd have to admit.. I bet it made the flight just a little less boring :)

  Don [09.22.05 11:47 AM]

I haven't been on JetBlue for a couple years, but at that time it was standard procedure to leave the TVs on for the entire landing. My guess is that the flight crew on the LA flight disabled DirecTV so that the passegers would not be tempted to watch the landing instead of following the crew's safety instructions. It would be interesting to see what JetBlue's standard emergency procedures have to say about this.

  dendrite [09.22.05 03:03 PM]

"I was disappointed that our flight's crew didn't address the LA flight's issue in some way -- preferably before the plane took off"

This seems extremely unreasonable. Air travel is safe, the default is that everything is fine. I don't think JetBlue is obligated to allay anyone's fears because of something they saw on T.V.

  Marc Hedlund [09.22.05 04:04 PM]

dendrite, I take your point, but remember that on 9/11 the same problem occurred on four separate flights at the same time. If you turn on MSNBC and see "Emergency on JetBlue Flight," you could legitimately wonder how that would affect your flight (which was in fact the reaction of someone near me). Making it clear that the problem was isolated would have prevented that. Even if you don't agree, I don't think the point is, as you say, "extremely unreasonable."

  Ben [09.22.05 04:38 PM]

According to CNN http://edition.cnn.com/2005/US/09/22/airliner.emergency.ap/index.html the passengers were in fact able to see their plane on TV until the end.

While you were dissapointed that the crew did not address the issue directly, I would agree with dendrite that the default is that the plane is safe. Not that your feelings are/were invalid at all. We each respond differently to such things.

I remember flying to the US from Australia in early 2002 and a member of one family seated ahead of us was obviously exceptionally afraid of flying as we were in taxi she was crying and crying and wanted to get off. United turned the plane around and the woman got off...along with her parents and other family members.

The captain appologised after security staff came in and checked the plane where the family had been seating and we started off again when two people freaked out that they would have left a bomb on board and refused to fly...back to the terminal and we were finally on our why quite a bit later.

Did you or the person nearby proactively ask the flight team if this was an issolated problem? I would have expected that they not address the concern globally but would be fully acceptable to answer it on a case by case basis.

  MF [09.22.05 07:30 PM]

Interesting situation and comments on it. I think you may be unfairly assuming that the flight crew on your plane had full knowledge of what the situation in LA was (enough to "officially" comment on it). No doubt the minute to minute updates (and speculation) you were getting on MSNBC was more detailed than what they had access to in the cockpit.

However, I'm fairly confident that if you had raised your concerns with one of the flight attendants they could have checked with the capt. and assured you that everything on your flight was ok.

  Marc Hedlund [09.22.05 09:39 PM]

Ben and MF,

We did ask the flight attendant and they did reassure us individually. My wish was for them to make a general announcement, though. I can see your points about unnecessarily arousing fears; and MF, I certainly agree that they didn't have anything official to say about it so soon. I just think a hope or expectation of information from the people in charge is reasonable. The applause on the plane was enough of an indicator that the passengers mostly knew about the other flight; and the flight attendants did in fact know a fair amount when we talked to them.

The point of both stories, to me, was that a lack of information about a problem on a plane is very disconcerting, to me at least; and that being able to get information about the JetBlue flight through the news was encouraging, and could well have been helpful in other situations. I'm in favor of people in power giving information to people subject to that power unless there's a really good reason not to, and in this case I don't see a really good reason.

But -- this is a topic on which people clearly disagree, as we can see in your comments and also in the contrasting quotes from people on the LA flight. There doesn't seem to be a general default that would please most people most of the time.

  Patrick Hurley [09.22.05 11:16 PM]

I too was in the air, flying JetBlue out of Long Beach after DEMOfall while the hobbled JetBlue flight from Burbank was being broadcast on all our Direct TV screens. Definitely a surreal feeling.
Our flight erupted in applause when the other JetBlue flight landed safely at LAX. I didn't have a problem with the flight crew not mentioning the unfolding issue with the other plane before we boarded though. I took the other flight's problem to be a pretty freak incident.

  J [10.22.05 02:00 PM]

The flight crew turned the TVs off so that everyone could focus on the landing, like being in the proper brace position.
Flight attendants are trained to focus on safety. It's amazing how many restrictions and rules they have to follow. It's all FAA governed. While no one can say for sure if they should have made general announcements about the disabled plane, it definately wasn't necessary.

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