Shahin Farshchi

Shahin Farshchi comes from an electronics background and invests in technology companies as a Partner at Lux Capital. He led Lux's investments in SiBeam (NASDAQ:SIMG), Silicon Clocks (NASDAQ:SLAB), Planet Labs, Scaled Inference, Plethora, Brightsky Labs, and Flex Logix.

A new dawn of car tech: customization through software, not hardware

Three ways entrepreneurs can bring the rate of progress we’ve seen in computing and communication to car tech.

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BMW’s Vision ConnectedDrive concept car. Image: BMW.

Throughout much of early-to-mid 20th century, cutting-edge design and technology found its way into cars. Following the invention of the integrated circuit, chips and bits started displacing pistons and gears in the hearts and minds of engineers. Silicon Valley’s gravitational force began stripping Motor City of its talent, compounding with the success of every tech startup. Not long after the birth of the Internet, Silicon Valley experienced unencumbered prosperity, while Detroit struggled to hold on for dear life. As automakers rise through the ashes of bankruptcy and corporate hot-potato, I expect our best and brightest entrepreneurs and engineers to be building car tech companies.

Skeptics will cite the arduous three-to-six-year automotive design cycles, onerous qualification requirements, and thin margins that plague the automotive value chain. By attracting the greatest engineers and entrepreneurs, the car business of the early 20th century took us from horseback to stylish coupes within a generation, soon to be followed by tire-smoking muscle cars. Cars built during and after the late 80s pollute less over their lifetimes than their predecessors did parked. Sound like Moore’s Law to you? Read more…

Five things to consider before offering new technology as a cloud service

Entrepreneurs must apply the same decision-making processes used when starting any infrastructure company.

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Attend Shahin Farshchi’s free webcast “5 Tools for Building Value Into Your Hardware Startups,” being held May 19 at 10 a.m. PT.

There are many compelling reasons to package new technology as a cloud service. Connected devices come in many forms: dongles, phones, tablets, televisions, cars, and even buildings. Intel is offering “connected buttons,” and others are introducing connected jewelry and accessories. Internet connectivity is also available through many channels: satellite, cellular, WiFi, bluetooth, and hybrid meshes. The plethora of powerful, beautiful connected devices, coupled with ubiquitous connectivity, creates an incredible channel for delivering novel services.

Hotmail, Salesforce, Workday, and many other software-as-a-service companies have fared well by offering their applications directly through Internet browsers. DropBox and Box, while creating tremendous media attention, have yet to prove they can offer storage services profitably on the cloud. Amazon doesn’t disclose the economics of its Amazon Web Services business in detail, though one would expect the opposite to be true if it were a lucrative business. ASICMiner and KNCMiner are leveraging their proprietary hashing chips to offer bitcoin mining as a service. Nervana is leveraging its proprietary chips as a service for deep learning. As more entrepreneurs attempt to harness the cloud as a powerful distribution channel for their novel technologies, here are a few factors to consider. Read more…

Fixing what’s wrong with hardware startups

Five pointers to increase the odds of engineering a great hardware startup.

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Attend Shahin Farshchi’s free webcast “5 Tools for Building Value Into Your Hardware Startups,” being held May 19 at 10 a.m. PT.

It is an amazing time to be a hardware entrepreneur: Companies like Arduino and ElectricImp are abstracting away tedious device and back-end development; Shapeways (disclaimer: my firm Lux Capital is an investor) and Advanced Circuits are turning around beautiful prototypes in days; while AngelList and IndieGogo are democratizing access to sophisticated investors, which in turn facilitate access to money, partners, and amazing talent.

In their rush to introduce the next Jawbone, Beats, Nest, FuelBand, GoPro, and Dropcam, many fledgling hardware startups — and their investors — seem to be simply rolling the dice. Rather than truly understanding the dynamics of their prospective markets, they are producing marketing videos that could otherwise pass for Super Bowl ads. Rather than understanding their competitive landscape, they are producing designs and out-of-box experiences that would make Steve Jobs proud. Many aspire to achieve Oculus’ visibility, and the acquisition offer that ensued. This puts incumbent consumer electronics companies in an enviable position: free market research and product experiments with an option to acquire any breakaway company. Although there is always an element of luck in every startup, here are a few pointers to increase the odds of success. Read more…