ENTRIES TAGGED "Berkman Center"

Intellectual Property Strategy: a book, a panel, and a movement

The speakers, who included household names of the free culture movement such as Lawrence Lessig and Eric von Hippel, emphasized the culture shift that is breaking the seemingly iron grip of current policies that favor wealthy companies with portfolios of patents and copyrights. But I think even these speakers failed to convey how huge a sea change in underway.

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Harvard's Berkman Center hosts star-studded forum on media and the "vast wasteland"

May 9, 1961 marked the first public appearance of Newt Minow as FCC
chairman, where he achieved immortality by raising the claim that
television was a "vast wasteland." The phrase entered American life so
thoroughly that citing it has become almost reflexive in media
commentary over the intervening fifty years. Last night, the Berkman
Center held a gala event re-examining media, and the main guest of
honor was…Newt Minow!

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Vendor Relationship Management workshop

Nobody knows you as well as you do. Or do they? Let's run a test. Do you
know what percentage of your food bill went to processed products? Or
what type of coupons (store coupons, newspaper coupons, etc.) is most
likely to get you to switch brands? I bet someone out there knows.This kind of data mining is the modern companion to Customer Relations Management, which is the science of understanding customers and trying to get repeat business. CRM can offer many valuable benefits, but ultimately the control lies
with the vendor. A Vendor Relationship Management workshop at
Harvard looked at what it would take to leave control with the
customers.

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