ENTRIES TAGGED "publishing data"

Publishing News: Amazon continues its trek toward total retail domination

Luring students, looking at publishing's ecosystem, and using big data for big publishing.

by Jenn Webb | @JennWebb | +Jenn Webb | August 10, 2012

Here are a few stories that caught my attention in the publishing space this week. Amazon targets students with print textbook rentals In headline news this week, Amazon expanded its digital textbook rental program to include analog books. Students can now rent physical paper textbooks, complete with prior…

Read Full Post | Comment |

Data-driven publishing is the future

James Levy explains how publishers can use the Hiptype platform to make smarter publishing decisions.

by Joe Wikert | @jwikert | +Joe Wikert | August 9, 2012

As our industry shifts from print to ebooks we’re discovering a wealth of new data to study. Retailers hold most of the cards for this data, but a startup named Hiptype is looking to change that. In the interview below, Hiptype’s president and CEO James Levy (@jamtoday) talks about how their platform works and how it can…

Read Full Post | Comment: 1 |

Publishing News: NewCo's global spread

A call for NewCo to expand its focus, ereading data is influencing content, and Hugh McGuire talks ebooks at TEDxMontreal.

by Jenn Webb | @JennWebb | +Jenn Webb | June 29, 2012

B&N plans to open Nook stores worldwide; Joe Wikert says their store focus need a technology turn. Elsewhere, WSJ reporter Alexandra Alter looks at data generated by ereading, and Hugh McGuire argues ebooks belong on the web at TEDxMontreal.

Read Full Post | Comment: 1 |

State of the Computer Book Market, part 1: Overall Market

Top-level views of the overall book market and the computer book market.

by Mike Hendrickson | @mikehatora | +Mike Hendrickson | March 29, 2012

The tech book market has been going through some major changes, but none more profound than the closing of Borders. Much of what you will see in the 2012 trends are directly related to Border's demise, though the faint signals that the book market provides to other industries are still evident.

Read Full Post | Comment: 1 |

Publishing News: Ereading on a landing plane

The FAA looks at passenger gadget use, Joe Wikert digs deep into data, and PEW reports on news.

by Jenn Webb | @JennWebb | +Jenn Webb | March 23, 2012

Airline passengers in the U.S. may soon be allowed to use ereaders and tablets during takeoff and landing. In other news, O'Reilly's Joe Wikert reveals the power of direct sales, and the key phrase for news is "mobile."

Read Full Post | Comment |

Practical applications of data in publishing

The second in a series looking at the major themes of this year's TOC conference.

by Jenn Webb | @JennWebb | +Jenn Webb | February 24, 2012

Several overriding themes permeated this year’s Tools of Change for Publishing conference. The second in a series looking at five of the major themes, here we take a look at data in publishing — how publishers can benefit, practical applications, and innovative ways it can be used.

Read Full Post | Comment |

Book marketing is broken. Big data can fix it

Peter Collingridge on real-time data and analytics in publishing.

by Jenn Webb | @JennWebb | +Jenn Webb | February 15, 2012

Peter Collingridge, cofounder of Enhanced Editions, says big data can be eye opening for publishers. In this interview, Collingridge talks about the role of real-time data and analytics in publishing and about a new market intelligence service for books.

Read Full Post | Comments: 4 |