ENTRIES TAGGED "shopper data"
Commerce Weekly: The lucrative art of tracking shopper behavior
Revealing shopper behavior, retail battles web with experience and service, and Starbucks' struggles with Square.
Snooping on shoppers pays off
Liz Gannes took a look this week at how online retailers’ desires to track consumers’ shopping habits are resulting in emerging startups offering services to track various behaviors on behalf of retailers. In a post at All Things Digital, she highlights newly launched startup Sift Science, which tracks online shopper behaviors…
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