ENTRIES TAGGED "web2expony"

Hacking online advertising

Hacking online advertising

Two recent ads contradict common attitudes and hint at something bigger.

Grand and bold declarations about the demise of online advertising — and the web itself — get all the attention. But two recent ads serve as countermeasures to the gloom: hackers are calibrating online advertising to serve their own specific needs.

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Thousands of workers are standing by

Thousands of workers are standing by

CrowdFlower's Lukas Biewald on crowdsourced work and the state of human-machine relations.

The definition of work has changed dramatically in recently years. Where jobs used to be defined by place and time, now many types of work can be tackled by anyone, anywhere. Lukas Biewald, CEO of labor-on-demand company CrowdFlower and a speaker at next month's Web 2.0 Expo in New York, is at the center of the labor shift. He discusses the pros and cons of crowdsourced labor in the following Q&A.

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How to fix online advertising

How to fix online advertising

Fark's Drew Curtis lays out a plan for improving online ad sales.

Fark.com founder Drew Curtis, a speaker at next month's Web 2.0 Expo, outlines specific moves that will improve online ad sales. He also weighs in on the most useful online metrics and he explains why paywalls are "the kiss of death" for legacy media websites.

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Web 2.0 Expo makes the move to Midtown

Web 2.0 Expo makes the move to Midtown

To better align the venue with our vision for Web 2.0 Expo New York and our attendees’ needs, we’re moving to the Sheraton Hotel & Towers in midtown. It’s better suited to fostering the kinds of connections we care about and, excitingly, it lets us hold evening program onsite. Learn more about what we have planned.

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Startup Showcase submissions at the Web 2.0 Expo NYC due 8/2

Startup Showcase submissions at the Web 2.0 Expo NYC due 8/2

We are looking for startups to show-off at the Web 2.0 Expo in NYC. We always find a place to showcase them and this year is no different. This year we’re hosting our first ever Startup Showcase. Highlighting the startup ecosystem’s creativity and variety, the Showcase will give you a chance to get in front of hundreds of potential users and a couple of high-profile investors. The submissions for the Startup Showcase are open until next Monday, 8/2. Let us know you are interested now. The Web 2.0 Expo runs from September 27-30th.

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