Where 2.0: The State of the Geospatial Web

By Andrew Turner and Brady Forrest with Roger Magoulas and Ben Lorica
July 2008 (est.), PDF, 22 pages

Geo technologies are changing the way millions manage their businesses and live their lives. Rapid advances in geolocation technologies – and what individuals and companies have built on those technologies – present new marketplaces for businesses and services, and not just the expected mapping and location services.

Geo functionality is everywhere, and more geo data is being created and freely disseminated than ever before. This emerging technology space, growing in tandem with Web 2.0, has been called Where 2.0. In this report, Andrew Turner and Brady Forrest map out the new generation of geo products and services, identify the major players, and show how your business can leverage the power of Where 2.0.