Customer Service is the New Marketing

I’ve written earlier about liking the people and the project at Get Satisfaction, the wisdom-of-the-crowds company for customer service. They do great work and have a fantastic product going. (Note: since my original post, O’Reilly Alphatech Ventures has invested in Satisfaction, and OATV is also an investor in my company, Wesabe. But I’m on the record loving Satisfaction long before that happened!)

Satisfaction is holding a summit in San Francisco this coming February called Customer Service is the New Marketing, bringing together people and companies that share their ideas about interacting with customers. I’m very happy that they’ve invited me to lead a panel there on the topic of “Scaling Customer Service,” with panel members Heather Champ, Community Manager at Flickr, Frederick Mendler, Vice President, Fanatical Support at Rackspace, and Pratap Penumalli, Consumer Operations Manager at Google.

It sounds like it will be a fantastic event all around. If you’re interested in coming, you can get a 15% using my referral code, FOMH. Also, their early registration ends December 31st and prices go up $200 after that, so head over soon if you’re interested. And if you do go, please come by and introduce yourself.