An On-Demand Night at the Opera

The Metropolitan Opera is letting its inner geek run free. Performances will soon be available as pay-per-stream feeds and subscription packages through The Met’s Web site. From the New York Times:

For $3.99 or $4.99 per streamed opera, users will have a six-hour window in which to listen to or watch a production, once it has started. A monthly subscription for $14.99 brings unlimited streaming, while a yearly subscription costs $149.99.

On the surface this seems like a no-brainer: serve a passionate audience while expanding the boundaries of “experience.” Major League Baseball uses a similar model with its online offerings, and it’s done quite well.

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