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Tracking Salesforce’s push toward developers

Salesforce's recent investments suggest it's building a developer-centric suite of tools for the cloud.

by Timothy M. O'Brien | @tobrien | +Timothy M. O'Brien | October 9, 2012
Have you ever seen Salesforce’s “no software” graphic? It’s the word “software” surrounded by a circle with a red line through it. Here’s a picture of the related (and dancing) “no software” mascot. Now, if you consider yourself a developer, this is a bit threatening, no? Imagine…
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